Monday, February 12, 2007

I didn't know that.

I always enjoy looking through Snopes but haven't availed myself lately. But today I had a look at their "Cokelore" pages and found, to my surprise, that according to them, Coke isn't responsible for the present day representation of Santa Claus as a red-suited roly-poly. It's certainly something I had bought into without really thinking about it.

Apparently their advertising campaigns using the image began in the '40s while the image of Santa had become essentially standardised in the '20s, as reported in the New York Times in 1927.

Oh well, slight red-face here, but in a happy way. Accepted wisdom isn't always that wise.

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